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Last Updated: June 9, 2026

This privacy notice for American Fitness Center, Inc., doing business as Gracie Barra Burton (“we,” “us,” or “our“), describes how and why we might collect, store, use, and/or share (“process“) your information when you use our services (“Services“), such as when you visit our website at https://graciebarraburton.com/ or sign up for classes.

1. WHAT INFORMATION DO WE COLLECT?

  • Personal information you disclose to us: We collect personal information that you voluntarily provide to us when you express an interest in obtaining information about our martial arts programs, classes, or memberships. This includes your name, email address, and phone number.
  • Cookies and Tracking: We may use cookies and similar tracking technologies (like web beacons and pixels) to access or store information. These help us understand how you use our site and improve your experience. You can manage your cookie preferences through your browser settings.

2. HOW DO WE PROCESS YOUR INFORMATION?

We process your information to provide and administer our Services, manage gym memberships, communicate with you (via email or SMS regarding class schedules, gym updates, or inquiries), and for security/compliance.

3. SMS OPT-IN AND TEXT MESSAGING

If you provide your mobile number and opt-in to receive messages, we will use this information to send you updates, class reminders, weather closures, and responses to your inquiries.

  • Opt-In: Consent is collected via our website contact forms, membership agreements, or direct sign-up.
  • Opt-Out: You may unsubscribe from SMS at any time by replying STOP to any message.
  • Data Protection: Your SMS consent and phone number will not be shared with any third parties for marketing purposes.

4. WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?

We do not sell your personal information. We may share information in specific situations like business transfers or legal requirements.

IMPORTANT SMS DISCLOSURE: No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

5. HOW LONG DO WE KEEP YOUR INFORMATION?

We keep your information for as long as necessary to fulfill the purposes outlined in this notice unless a longer period is required by law or gym operational policies.

6. HOW DO WE KEEP YOUR INFORMATION SAFE?

We have implemented appropriate technical and organizational security measures designed to protect the security of any personal information we process.

7. DO WE COLLECT INFORMATION FROM MINORS?

While we offer martial arts programs for children, online inquiries and registrations must be completed by a parent or legal guardian. By using the online forms on our Services, you represent that you are at least 18 years old or are navigating the site with parental consent.

8. WHAT ARE YOUR PRIVACY RIGHTS?

You may review, change, or terminate your communication preferences at any time. You have the right to withdraw your consent for data processing at any time by contacting us.

9. HOW CAN YOU CONTACT US ABOUT THIS NOTICE?

If you have questions or comments about this notice, you may email us at graciebarraburton@gmail.com or contact us by mail at:

American Fitness Center, Inc.
dba Gracie Barra Burton
4168 S Saginaw St
Burton, MI 48529
United States